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The Tide Neu is a refresh on the popular Tide model launched in 2015. Staying true to the personality of the original Tide, AÃRK balances its traditional values alongside new modernised refinements.

With the wave-from hour hand remaining a key feature, this iteration is elevated by revised details such as a streamlined unibody case in a smaller unisex size of 38mm, adjusted dial proportions with raised applied indexes and an improved interchangeable leather strap for easy customisation. A trademark triangle crown and unique metal strap keeper act as icons of AÃRK’s unconventionality, while elegant colour pairings reference an aesthetic rooted in classically inspired timepiece design.

Driven by a reliable Japanese Quartz Movement and underpinned by premium materials, the Tide Neu is both a perfect dress-watch, or, everyday watch by virtue of its subtle luxury.

$189.95